December 3, 2024
Barbie movie embargo

One year ago, did you ever think that you, yes you, will be so excited to watch Barbie. Probably more excited for it than for Oppenheimer. Barbie has truly become an internet sensation and there is genuine hype around the film. The film has beaten Christopher Nolan’s biographical drama at the box office but when it comes to critical reception, does Oppenheimer take the cake? Nope. The early reviews and reactions of the film couldn’t be better. Multiple reliable critics have called the film the best 2023 has to offer. However, those reviews are from before the media embargo for the film was lifted. They have to be positive by default. Critics can’t share their blatant opinions or discuss any other particular plot point. So, when will the media embargo for the film be lifted?

Barbie: When Can Critics Share Their True Thoughts?

An earlier report from last week suggested us that the embargo for Barbie will be lifted on July 13th 2023. However, the report turned out to be false. No reviews surfaced. Just a bunch of early reactions. Shortly after the report, a tweet appeared which revealed that Barbie has debuted on Rotten Tomatoes with a perfect rating of 100%. This got fans excited but they were disappointed as the embargo lift up was delayed to July 18th 2023 by Warner Bros. Meaning one can read about critics’ real opinion on July 18th at 7 pm ET.

Barbie’s script has been co-written with Greta Gerwig and her partner Noah Baumbach (Marriage Story, Frances Ha, White Noise). Margot Robbie will star in the titular role with Ryan Gosling playing Ken, Barbie’s male counterpart. The rest of the cast includes, America Ferrera, Simu Liu, Issa Rae, Ncuti Gatwa, Alexandra Shipp, Ariana Greenblatt, Sharon Rooney, Ana Cruz Kayne, Emma Mackay and Hari Nef.

Barbie is set to release in theatres near you on 21st July 2023.

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