May 13, 2024

Wish isn’t performing well in theaters and will soon be available for streaming on Disney+. The newest animated musical is a flop at the box office, earning just $31.7 million over the 5-day Thanksgiving weekend. Besides some recent releases, the performance lagged behind the opening weekend earnings of almost every other film from Walt Disney Studio.

Wish: Disney Plus Online Release

Since the launch of Disney+ in 2019, three Disney Animation Films have been released on streaming, one directly onto the streaming service and two after a theatrical opening. Here’s the window for Disney Animation movies moving from theatres to Disney+:

  • Raya and the Last Dragon: March 5, 2021 (day-and-date, 0 days)
  • Encanto: November 24, 2021 – December 24, 2021 (30 days)
  • Strange World: November 23, 2022 – December 23, 2022 (30 days)

Here is the Disney+ release windows for Pixar film:

  • Onward: March 6, 2020 – April 3, 2020 (28 days)
  • Soul: December 25, 2020 – December 25, 2020 (Day-and-date, 0 days)
  • Luca: June 18, 2021 – June 18, 2021 (Day-and-date, 0 days)
  • Turning Red: March 11, 2022 – March 11, 2022 (Day-and-date, 0 days)
  • Lightyear: June 17, 2022 – August 3, 2022 (47 days)
  • Elemental: June 16, 2023 – September 12, 2023 (89 days)

Elemental released in 2023, is the most relevant theatrical-to-streaming window as it compares to Disney’s Wish. The problem is Wish has not been a box office hit. And, while Elemental wasn’t record breaking, it sustained consistent earnings to about $500 million at the global box office.

The reason why Wish could be released around 90 days after its opening in Novemebr 22 is the fact that CEO Bob Iger is pushing back the streaming, and trying to give theatrical releases more time period. If Wish were to be released in the same range as Elemental it would make the streaming debut around February 20. However, because of the poor performance, the studio may enlist a more sped-up strategy, similar to the animated movies before 2023. A 70-day window seems reasonable, putting the animated film Wish’s Disney+ premiere on Wednesday, January 31.

Wish is now playing in theaters worldwide.

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